Keith Primeau on CIM

Cycling along with Keith Primeau (centre) are Mark Young and Brian Young, Primeau’s partners with Rebox, a Montreal-based company that specializes in reusing boxes rather than recycling them.

By the staff of the Canadian Jewish News, published October 30, 2018

Former NHL player Keith Primeau was among more than 100 Canadians who cycled through Israel over five days this month, to raise funds for disabled veterans in that country.

This was the 11th Courage in Motion Bike Ride, which is organized by Beit Halochem Canada.

The goal of the ride is not only monetary, but inspirational. Participants come to appreciate the grit of those who served their country and paid a high price. Over 120 disabled veterans rode with the cyclists from abroad, using customized hand bikes or tandem bikes, in which a sighted rider pedals behind a veteran with limited vision. Some were on regular two-wheelers, despite having prostheses for lost limbs.

Primeau, 46, who retired in 2006 after 15 NHL seasons, joined his business partners, cousins Brian and Mark Young, owners of the Montreal-based company Rebox Corp.

Read the full story here.